Jim Keller

Executive Consultant

Provides strategy and senior operating expertise in support of Bulger Partners advisory clients and Bulger Capital Partners portfolio companies.

Professional Expertise

Executive and strategist with deep product and market expertise in the Internet and technology industries, with focus on SaaS, ecommerce, and marketing automation.

Sector Expertise

20 years of experience in product, marketing, and technology strategy for web apps, analytics, CRM, eCommerce, and SaaS.

Background

Jim is an Executive Consultant at Bulger Partners, where he provides expertise to the firm’s strategy consulting team by advising companies and investors on market assessment and tech diligence projects. He leverages nearly 20 years of experience in business development to help clients evaluate their product strategy and understand the associated risks and market opportunities.

Jim is a longtime executive and strategist with deep product and market expertise in the Internet and technology industries. He has two decades of experience in product, marketing, and technology strategy for software and technology-enabled companies. Jim has held leadership roles at large scale organizations and acted as an advisor to SaaS companies in numerous verticals, including Call Center Infrastructure, eCommerce, and Ad Tech and Marketing Automation.

Jim most recently served as CEO of Vee24, delivering customer engagement solutions to leading communications and retail companies. Prior to Vee24 he was EVP and CMO at Shoebuy.com, a top-100 online retailer. He has also led research and programs on Internet and innovation policy at Harvard and MIT and was a fellow at Harvard Law School’s Berkman Center for the Internet and Society.

Currently, Jim sits on the advisory board at eTail and was previously a member of the Client Advisory Board at Google. He has published numerous books and articles on eCommerce, customer experience and digital infrastructure.

Jim holds a BA in Economics from the University of Massachusetts and an MPPM from the Yale School of Management.

CV Highlights

➢ CEO, Vee24
➢ EVP & CMO, Shoebuy.com
➢ Director, Innovation and Knowledge Exchange, Cambridge/MIT Institute
➢ Fellow, Berkman Center for Internet and Society, Harvard Law School
➢ Google Client Advisory Board
➢ MPPM, Yale School of Management
➢ BA economics, University of Massachusetts

Do you have what it takes to be part of our team? Visit our Careers page to search opportunities or send your resume to careers@bulgerpartners.com.